Listen. Create. Engage. Win.
I've worn a number of hats in my marketing career, working my way up - and often, thankfully, been in the right place at the right time.
As a frequent speaker on national tv and radio, at events and universities, I hear about the challenges organizations of every size face, no matter what line of business they’re in. And wherever I go, and whatever the budget, I carry with me the lessons I’ve learned regarding reliable revenue generation through listening to audiences, creating content to build a bridge to them, and allowing them to interact in a way they find meaningful. That experience can be put to use for you with a single email.
In the press and with clients, I’ve been called a “marketing guy”, branding consultant, social media expert, communications “czar”, professor, ad tech specialist, cybersecurity “insider” and a lot more. It’s easier if you think of me this way:
Call me a global brand catalyst.
A catalyst makes exciting things happen to those around it. As a marketer and business development leader, I make exciting things happen for brands like yours around the world. And exciting things always happen when you engage with the people in your audience in a meaningful, human way.
Technology and modern marketing techniques allow us to interact with heart and soul, to strip away the layers that were traditionally between us and make a valuable, personal connection.
In a world of infinite choices, emotional connections matter. Make your marketing matter to the people you need to continue to grow.